Portage County, Wisconsin

WI · FIPS 55097 · ACS 2024 5-Year Estimates

Metric Value vs National Rank Percentile
Total Population 70,832 #782 / 3,222
76th
Median Household Income $76,070 +1.2% #778 / 3,222
76th
Median Age 38.0 years -2.3% #2,590 / 3,222
20th
Median Home Value $243,100 -13.8% #952 / 3,222
70th
Median Gross Rent $940 -19.2% #1,224 / 3,222
62th
Poverty Rate 10.1% -20.0% #807 / 3,222
75th

Demographics

Portage County has a population of 70,832, making it the #782 most populous county in the US. The median age is 38.0 years, which is 2.3% below the national median.

Population Trend

Rankings →

Year-over-Year Population Growth

Age & Sex Distribution

Race & Ethnicity

Nativity

96.9%
Native Born
3.1%
Foreign Born

Household Type

Economy

The median household income in Portage County is $76,070, ranking #778 out of 3,222 counties — 1.2% above the national median. The poverty rate is 10.1% and unemployment stands at 3.2%.

Median Household Income
$76,070 +1.2% vs nat'l
Rank #778 of 3,222
76th percentile
Per Capita Income
$40,191 −2.6% vs nat'l
Rank #803 of 3,222
75th percentile
Poverty Rate
10.1% −20.0% vs nat'l
Rank #807 of 3,222
75th percentile
Unemployment Rate
3.2% −39.7% vs nat'l
Rank #805 of 3,222
75th percentile
Bachelor's Degree or Higher
34.0% +1.0% vs nat'l
Rank #522 of 3,222
84th percentile
Mean Commute Time
21.7 min −21.5% vs nat'l
Rank #2,589 of 3,222
20th percentile

Median Household Income Trend

Rankings →

Poverty Rate Trend

Rankings →

Housing

The median home value in Portage County is $243,100 (-13.8% vs national). Renters pay a median of $940/mo and the homeownership rate is 69.7%.

Median Home Value
$243,100 −13.8% vs nat'l
Rank #952 of 3,222
70th percentile
Median Gross Rent
$940 −19.2% vs nat'l
Rank #1,224 of 3,222
62th percentile
Homeownership Rate
69.7% +8.3% vs nat'l
Rank #2,325 of 3,222
28th percentile
69.7% Homeownership

Median Home Value Trend

Rankings →

Health

95.2% of residents in Portage County have health insurance coverage, which is 3.8% above the national rate.

95.2% Health Insurance
Health Insurance Coverage
95.2% +3.8% vs nat'l
Rank #539 of 3,222
83th percentile

About Portage County, Wisconsin

Portage County, Wisconsin has a total population of 70,832, making it the 782nd most populous county in the United States. The median age in Portage County is 38.0 years, which is 2.3% below the national median of 38.9 years.

The median household income in Portage County is $76,070, which ranks #778 of 3,222 counties nationwide. This is 1.2% above the national median of $75,149. The poverty rate is 10.1%, lower than the national rate of 12.6%. The unemployment rate stands at 3.2%.

The median home value in Portage County is $243,100, 13.8% below the national median. Renters in Portage County pay a median gross rent of $940 per month. The homeownership rate is 69.7%, compared to the national rate of 64.4%.

In Portage County, 34.0% of residents aged 25 and older hold a bachelor's degree or higher, 1.0% above the national average of 33.7%. Health insurance coverage stands at 95.2% of the population. The average commute time for workers is 21.7 min.

Portage County is a diverse community. The largest racial or ethnic group is White (non-Hispanic) at 89.0% of the population, followed by Hispanic or Latino (4.2%) and Two or More Races (2.9%).

All data for Portage County, Wisconsin comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates. These figures are estimates based on survey sampling and are subject to margin of error. For the most detailed and up-to-date data, visit the Census Bureau's official data portal.