Richland County, Wisconsin

WI · FIPS 55103 Republican

Located in Wisconsin, Richland County has a population of 17,205 residents and a median age of 46.6 years, making it the #2,026 most populous county out of 3,222 nationwide. In terms of economic indicators, the county has a poverty rate of 14.5%. The median home value is $197,500, and the median household income is $66,420, which is 12% below the national median.

17,205
Population
#2,026 of 3,222
$66,420
Median Income
-11.6% #1,477 of 3,222
46.6 years
Median Age
+19.8% #531 of 3,222
14.5%
Poverty Rate
+15.4% #1,860 of 3,222

Demographics

Richland County has a population of 17,205, making it the #2,026 most populous county in the US. The median age is 46.6 years, which is 19.8% above the national median.

Population Trend

Rankings →

Year-over-Year Population Growth

Age & Sex Distribution

Race & Ethnicity

Nativity

97.4%
Native Born
2.6%
Foreign Born

Geographic Mobility (Past Year)

Economy

The median household income in Richland County is $66,420, ranking #1,477 out of 3,222 counties — 11.6% below the national median. The poverty rate is 14.5% and unemployment stands at 3.6%.

Income#1,477
$66,420
-11.6%
vs nation
54th percentile
Per Capita#1,348
$36,484
-11.6%
vs nation
58th percentile
Poverty#1,860
14.5%
+15.4%
vs nation
42th percentile
Unemployment#1,046
3.6%
-32.4%
vs nation
68th percentile

Income Distribution

Industry of Employment

Occupation

Housing

The median home value in Richland County is $197,500 (-29.9% vs national). Renters pay a median of $771/mo and the homeownership rate is 73.9%.

Home Value#1,431
$197,500
-29.9%
vs nation
56th percentile
Rent#2,337
$771
-33.7%
vs nation
27th percentile
Homeownership#1,732
73.9%
+14.7%
vs nation
46th percentile

Household Type

Education

In Richland County, 21.2% of adults age 25+ hold a bachelor's degree or higher, which is 37.1% below the national average, ranking #1,787 out of 3,222 counties.

Bachelor's Degree or Higher
21.2% −37.1% vs nation
Rank #1,787 of 3,222
45th percentile

Bachelor's Degree or Higher Trend

Rankings →

Health & Wellbeing

Life expectancy in Richland County is 78.5 years. 17.1% of adults report poor or fair health and 7.9% lack health insurance. Data from County Health Rankings (2025).

Life Expectancy#523
78.5
+4.4%
vs nation
83th percentile
Poor/Fair Health#1,119
17.1%
-12.6%
vs nation
64th percentile
Diabetes#792
9.4%
-15.6%
vs nation
75th percentile
Insufficient Sleep#927
34.9%
-6.5%
vs nation
71th percentile
Poor Mental Health Days#1,084
5.4
-4.1%
vs nation
66th percentile
Poor Physical Health Days#1,499
4.4
-1.7%
vs nation
52th percentile
Uninsured Rate#1,177
7.9%
-24.3%
vs nation
63th percentile
Physical Inactivity#652
22.1%
-16.2%
vs nation
79th percentile
Food Insecurity#886
12.2%
-15.3%
vs nation
72th percentile

Substance Use

18.7% of adults in Richland County smoke , 41.8% are obese , and 23.6% report excessive drinking. The drug overdose death rate is 23.3 per 100,000.

Adult Smoking#1,899
18.7%
+4.1%
vs nation
40th percentile
Adult Obesity#2,596
41.8%
+10.3%
vs nation
17th percentile
Excessive Drinking#2,777
23.6%
+18.7%
vs nation
12th percentile
Drug Overdose Deaths#774
23.3
-28.0%
vs nation
63th percentile

Safety

The suicide rate is 17.7 per 100,000. Motor vehicle deaths occur at a rate of 22.3 per 100,000.

Suicide Rate#1,199
17.7
-10.1%
vs nation
53th percentile
Firearm Fatalities#1,007
15.1
-15.6%
vs nation
59th percentile
Motor Vehicle Deaths#1,846
22.3
+10.0%
vs nation
35th percentile

Families & Children

16.1% of children in Richland County live in poverty . The teen birth rate is 11.3 per 1,000 females age 15–19.

Teen Birth Rate#548
11.3
-48.0%
vs nation
82th percentile
Child Poverty#1,288
16.1%
-15.2%
vs nation
59th percentile

Civic & Transportation

Voter turnout in Richland County is 67.2%. The mean commute time is 26.0 min, which is 5.7% below the national average.

Voter Turnout
67.2% NaN% vs nation
Rank #NaN of NaN
th percentile

Voter Turnout Trend

Mean Commute Time
26.0 min −5.7% vs nation
Rank #1,692 of 3,222
48th percentile

Mean Commute Time Trend

Rankings →

Elections

In the 2024 presidential election, Richland County voted Republican with a margin of 13.2%. The vote was 42.8% Dem / 56% Rep. Compared to 2020, the margin shifted 3.5 toward Republicans .

2024 REP +13.2%
42.8% 56%
Dem 9,305 votes Rep
2020 REP +9.7%
44.3% 54%
Dem 9,014 votes Rep
2016 REP +5.6%
44.9% 50.5%
Dem 7,962 votes Rep
2012 DEM +16.1%
57.5% 41.4%
Dem 8,636 votes Rep
2008 DEM +20.7%
59.7% 39%
Dem 8,450 votes Rep

Vote Share Over Time

About Richland County, Wisconsin

Richland County, Wisconsin has a total population of 17,205, making it the 2,026th most populous county in the United States. The median age in Richland County is 46.6 years, which is 19.8% above the national median of 38.9 years.

The median household income in Richland County is $66,420, which ranks #1,477 of 3,222 counties nationwide. This is 11.6% below the national median of $75,149. The poverty rate is 14.5%, higher than the national rate of 12.6%. The unemployment rate stands at 3.6%.

The median home value in Richland County is $197,500, 29.9% below the national median. Renters in Richland County pay a median gross rent of $771 per month. The homeownership rate is 73.9%, compared to the national rate of 64.4%.

In Richland County, 21.2% of residents aged 25 and older hold a bachelor's degree or higher, 37.1% below the national average of 33.7%. Health insurance coverage stands at 93.0% of the population. The average commute time for workers is 26.0 min.

Richland County is a diverse community. The largest racial or ethnic group is White (non-Hispanic) at 92.1% of the population, followed by Hispanic or Latino (3.3%) and Two or More Races (2.8%).

All data for Richland County, Wisconsin comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates. These figures are estimates based on survey sampling and are subject to margin of error. For the most detailed and up-to-date data, visit the Census Bureau's official data portal.